Packaging & labelsCase study
Shelf Presence
Label and pack design where the brief is simple and brutal: get picked up.
OleaSaizaCaC-1000 Plus
Overview
Type hierarchy first, ingredient trust second, decoration last.
- Category
- Packaging & labels
- Designer
- Emaan Ahmad
- Scope
- Olea, Saiza, CaC-1000 Plus
- Pieces shown
- 9
01 · Labels
Three products, one rule
Each label leads with what the shopper needs to read first, then earns trust with the ingredients, and only then decorates.
02 · Olea
One olive branch, wrapped round a tin
A sage-green tube with a gold rim. The label runs the full circumference, so the branch, the wordmark and the nutrition panel each get their own side of the tin.
03 · Saiza
A serum shot for every season
Product photography for the Saiza launch, styled so one bottle could carry a whole year of social posts.
Thanks for scrolling.
Packaging & labels by Emaan Ahmad