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Packaging & labelsCase study

Shelf Presence

Label and pack design where the brief is simple and brutal: get picked up.

OleaSaizaCaC-1000 Plus
Overview

Type hierarchy first, ingredient trust second, decoration last.

Category
Packaging & labels
Designer
Emaan Ahmad
Scope
Olea, Saiza, CaC-1000 Plus
Pieces shown
9
01 · Labels

Three products, one rule

Each label leads with what the shopper needs to read first, then earns trust with the ingredients, and only then decorates.

Saiza · Serum label
CaC-1000 · Bottle label
Olea · Tin label
02 · Olea

One olive branch, wrapped round a tin

A sage-green tube with a gold rim. The label runs the full circumference, so the branch, the wordmark and the nutrition panel each get their own side of the tin.

Olea · Flat label
Olea · Tins
Olea · Product shot
03 · Saiza

A serum shot for every season

Product photography for the Saiza launch, styled so one bottle could carry a whole year of social posts.

Saiza · Autumn set
Saiza · Sunset set
Saiza · Dark set

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Packaging & labels by Emaan Ahmad

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